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Rick Gruebele, Owner and Broker at Visions First Realty

Rick Gruebele

Broker / Owner  |  REALTOR®

CRS — Top 3% Nationwide SRS GRI ABR
Rick Gruebele business card — Visions First Realty

Rick owns and operates Visions First Realty in Northern Wisconsin. As a Certified Residential Specialist (CRS) — a designation held by only the top 3% of REALTORS® nationwide — Rick brings proven expertise to every transaction, backed by his SRS, GRI, and ABR credentials on both the buyer and seller side.

But credentials only tell part of the story.

Rick’s lived in the Northland for years and knows Ashland, Bayfield, and Douglas Counties inside and out. He’s straightforward, listens to what you actually need, and supports his clients long after closing day. Need a contractor recommendation two years later? Rick’s still there to help.

Looking for your first home? A place on the lake? An investment property? Rick knows the neighborhoods, the market, and the people. He’ll give you honest answers and help you make smart decisions about one of the biggest purchases of your life.

Real estate in Northern Wisconsin is Rick’s business and his community. When you work with him, you get someone who’s invested in both — and the professional credentials to back it up.

Thinking about selling? As a Seller Representative Specialist (SRS) — a designation held by a select few agents in Northern Wisconsin — Rick has advanced training specifically in representing sellers. From pricing strategy to negotiation, you get an advocate who knows exactly how to protect your interests and maximize your return.
C2EX

Rick holds the NAR C2EX Endorsement — recognition for professionals who demonstrate the highest standards in ethics, technology, advocacy, and client service. Few agents in Northern Wisconsin hold this distinction.

Call Rick — 715-812-1135 What Our Clients Say
715-812-1135 Info@VisionsFirstRealty.com
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Meet Our REALTORS®

Meet the REALTORS® of Visions First Realty serving Washburn, Ashland, Bayfield, Superior, and Lake Superior South Shore communities. Rooted in Northern Wisconsin and committed to making your real estate visions a reality.

We live here. We work here. We know this market.

Rick Gruebele, Broker and Owner at Visions First Realty — Northern Wisconsin real estate agent

Rick Gruebele

Broker / Owner | REALTOR®

CRS — Top 3% Nationwide SRS GRI ABR® RSPS PSA e-PRO® AHWD® C2EX
📞 (715) 209-5944 ✉ info@visionsfirstrealty.com
View Full Bio View My Listings →
Rick Gruebele business card — Visions First Realty, 126 W Bayfield St Suite 101, Washburn WI 54891
Heidi Hicks, REALTOR® at Visions First Realty — Ashland and Northern Wisconsin real estate agent

Heidi Hicks

REALTOR®

C2EX Endorsed Lifelong Ashland Resident Northern Wisconsin Local
📞 (715) 209-0547 ✉ heidi@visionsfirstrealty.com
View Full Bio View My Listings →
Heidi Hicks business card — Visions First Realty, Washburn WI
Jenni Viken, REALTOR® at Visions First Realty — Northern Wisconsin real estate agent

Jenni Viken

REALTOR®

Investment Property Specialist Lakeshore Expert Business Broker Best-Selling Author
📞 (218) 830-2525 ✉ jenni@visionsfirstrealty.com
View Full Bio View My Listings →
Jenni Viken business card — Visions First Realty, Washburn WI

Let’s Make Your Real Estate Visions a Reality

Whether you’re searching for your Northern Wisconsin lake home, vacation property, or ready to sell — start with a conversation. We pick up the phone.

Call (715) 812-1135 What’s My Home Worth? Send Us a Message
Visions First Realty — Making Your Real Estate Visions A Reality — Northern Wisconsin Real Estate
Rick Gruebele
CRS | SRS | GRI | ABR | RSPS
PSA | e-PRO® | AHWD | C2EX
Owner / Broker — Top 3% Nationwide
Contact Us
  • 📍 126 W Bayfield St Suite 101, Washburn, WI 54891
  • 📞 Office: (715) 812-1135
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Chico, Chief Morale Officer at Visions First Realty
Chico, Chief Morale Officer at Visions First Realty
🐾

Woof!

Welcome to the NEW
Visions First Realty website!

Hi, I'm Chico — Chief Morale Officer at VFR.

The humans have been working hard on this new site and I personally inspected every page. It passed my sniff test.

Browse listings, get a free home valuation, or just scratch behind my ears — we're glad you're here.

Search Listings What's My Home Worth?
— Chico, CMO (Chief Morale Officer)  🐾